Digital Strategy & Vision

Setting digital-first creative direction while maintaining the ability to dig in hands-on when clarity, speed, or quality demands it.

Creative Leadership

Leading, mentoring, and elevating creative teams, with a proven willingness to step into concepting, reviews, and execution when needed.

Platform & Experience Design

Guiding cohesive digital experiences across web, mobile, video, and emerging platforms, while remaining actively involved in key creative moments.

Audience Insight
& Trend Anticipation

Translating evolving consumer behavior and market trends into relevant creative solutions, informed by both strategic insight and practical execution.

Cross-Functional Collaboration

Partnering with product, marketing, sales, and engineering teams, rolling up sleeves to solve challenges and unblock teams when necessary.

Business-Driven
Creative Delivery

Balancing creativity, performance, and scalability, with hands-on involvement to ensure ideas move efficiently from concept to launch.

About

I'm a Creative Director with over 20 years of experience shaping brand strategy, leading creative teams, and delivering award-winning work for streaming and digital platforms. I've collaborated with both global media brands and small businesses, which gives me a well-rounded perspective on how to connect with audiences of any size.

I'm passionate about mentoring teams and combining strategy with storytelling to create work that inspires, engages, and delivers real impact.

Connect

Interested in starting a conversation? I'm happy to connect and talk through ideas, challenges, or opportunities where experienced digital creative leadership can add value.

Location: Knoxville, TN
Resume: Download PDF